Welcome to Rocky Road Lure Company! We make quality fishing lures that include both spinning lures and bass lures. Check out our current selection! All lures are made with natural components like gemstones, bone, lava rock, feathers and hair from squirrels, deer, and more.
We also have a line of lure earrings that come with a matching spinning lure — "Fish 'n Chicks" — a his and her gift all in one! Check it out!
Our lures bring in the big ones! Tested at Bull Lake, Klamath River, Lake Shasta, Trinity Lake, Carter Meadows, high elevation lakes of Utah, and the Platte River in Colorado — send us a photo of your catch!